How Generative Engine Optimization (GEO) Gets Your Business Included in AI Summaries and Generates More Booked Jobs
Introduction Search is no longer limited to lists of blue links. As AI assistants such as ChatGPT, Gemini, and Perplexity summarize information directly in their answers, visibility now depends on being included inside those summaries. Generative Engine Optimization (GEO) is the emerging discipline that helps businesses train AI systems to cite, reference, or summarize their […]